Ford Unwraps 2013 F-Series Super Duty, gets New Plush Platinum Model Costing Upwards of $64k

Gas prices may be on the rise but Ford still enjoys a success with its F-Series Super Duty models. On Friday, the Blue Oval revealed the latest addition to the range, the 2013 F-Series Super Duty Platinum.

While Ford has not yet released pricing, the company said the plush truck will be positioned on top of the lineup meaning it will cost more than the current flagship model, the $64,030 F-450 Super Duty King Ranch.

"The F-Series Super Duty Platinum is the latest expression of Built Ford Tough truck luxury," commented Brian Rathsburg, F-Series Super Duty Marketing manager. "It has a distinct appearance and a long list of features to deliver a superior experience. Along with that, it has all of the capability F-Series trucks are famous for."

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2013 Ford F-Series Super Duty Teased Prior to Next Friday's Debut

There's a new F-Series Super Duper Duty coming out next Friday, March 9, and to get us into the mood, Ford issued this teaser image of its pickup truck covered in a black sheet.

But that's about all Ford is willing to share with us so we don't know if there are actually of lot changes hiding behind the sheet or if the Blue Oval has simply touched up the truck here and there to keep it competitive.

A larger version of the opening picture can be found right after the break.

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